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Meconomics® 101

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© 2017 | Brian Gracon & Associates, Inc.

Application Exercise

How are you appealing to your target customers' interests in being Pampered? In this exercise, think about your messaging. As you do, use the following example Pamper themes as a checklist and thought-starters for your new or improved campaign;

  • Satisfy your wants.
  • Get the best.
  • Get the latest.
  • Personal or customized service.
  • The newest styles.
  • Don't compromise.
  • Happiness.
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Here's an example of the techniques and exercises included in Meconomics® 101. This excerpt is from Chapter Six: Does Your Customer Expect to Be Pampered?